Marketing Manager
Baghdad, Iraq
Full Time
Marketing & Communications
Due 30/11/2026 (19 days left)
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VACANCY ANNOUNCEMENT
Ultimate Talent is seeking, on behalf of National Bank, a talented and qualified candidate for the position of Marketing Manager, based in Baghdad, Iraq.
Vacancy No.
UT-VA-2650
Position
Marketing Manager
Reporting To:
General Manager
No. of Position:
1
Working Station:
Baghdad, Iraq
Type of Employee:
National
Salary Range:
5000 USD-6500 USD per month
Announcement Date:
10-Nov-2026
Application deadline:
30-Nov-2026
Job Summary
The Marketing Manager will lead the bank’s marketing strategy, brand positioning, and customer acquisition activities in Iraq. Working with business, digital banking, customer service, and compliance teams, the role will promote banking products, strengthen customer trust, and support growth while maintaining international brand standards.
Duties and Responsibilities
• Develop and implement the annual marketing strategy, campaign calendar, and budget in line with business objectives.
• Plan integrated campaigns for accounts, cards, financing, digital banking, and corporate banking services.
• Conduct market research, competitor analysis, and customer segmentation to identify growth opportunities.
• Manage brand positioning and ensure consistent messaging across branches and digital channels.
• Lead digital marketing across social media, search, email, and the bank’s website.
• Develop customer acquisition, engagement, and retention campaigns with business and customer service teams.
• Support product launches and oversee advertising, brochures, presentations, videos, and branch materials.
• Coordinate compliance and legal approval of marketing messages and product claims before publication.
• Manage agencies, suppliers, media relationships, events, sponsorships, and partnerships.
• Monitor campaign results, conversions, acquisition costs, budgets, and return on marketing investment.
• Lead and develop the marketing team and coordinate local campaigns with international marketing teams.
• Ensure customer information used for marketing meets the bank’s privacy, consent, and security requirements.
Required Qualifications and Skills
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A master’s degree or professional marketing qualification is an advantage.
• At least 8-10 years of marketing experience, including three years in a managerial or leadership role.
• Fluency in Arabic and English, both written and spoken.
• Banking or financial services marketing experience; international banking experience is strongly preferred.
• Strong understanding of banking products, customer segments, and the Iraqi financial services market.
• Proven ability to develop integrated marketing strategies and deliver successful product campaigns.
• Knowledge of digital marketing, content development, social media, search marketing, and CRM platforms.
• Experience managing budgets, agencies, suppliers, and campaign performance.
• Ability to interpret research and campaign data and turn findings into practical recommendations.
• Excellent leadership, communication, presentation, negotiation, and project-management skills.
• Awareness of banking communication approvals, confidentiality, and compliance requirements.
• Proficiency in Microsoft Office and marketing analytics tools, with strong attention to detail and deadlines.
Working Conditions and Salary
• Location: Baghdad, Iraq.
• Working hours: 8 hours per day, 5 days per week.
• Salary: 5000 USD=6500 USD Per month.
How to Apply
Subject line must read: UT-VA-2650, Marketing Manager - Baghdad
Email subject: Marketing Manager - Baghdad
Application deadline: To be confirmed.
Only applicants meeting the minimum requirements will be considered. Shortlisted candidates will be contacted for the next stage of the selection process.
